The iconic 90’s toy Furby is back with a new look


by Emily Gilbert |
Published on

If you were a child of the '90s, you'll no doubt remember Furby, the electronic, interactive toy that everyone had. Well, now your little one can experience the fun as Furby is back and better than ever, sporting a new look and lots more features.

Suitable from six years old, Furby is available in two colours - purple or coral - and has five voice-activated modes and over 600 phrases, jokes, songs, and much more.

Your child can tell Furby what they want it to do with five commands: Dance Party, Copy Cat, Tell My Fortune, Let's Chill, and Lightshow. Furby also responds to hugs, pats on the head and shaking.

A great way for children to learn responsibility for others, they can care for their Furby by feeding them, combing their furhawk, and dressing them up with the included clip-on beads and fashion accessories. The more playtime with Furby, the more fun they can unlock.

"Over the past few years, we’ve done a lot of research to understand what kids would want to see in a new Furby," said Kristin McKay, VP & general manager of Hasbro. "Through this research, kids told us that it was important for Furby to be their ultimate best friend – a furry companion to do all the things a BFF would do, like dance to music, share fortunes, meditate, mimic each other in silly voices, and even put on a light show, and that’s exactly what we created."

Furby will be available to preorder from Smyths on 29th June and will hit shelves at most major retailers in August.

What is a furby?

A Furby is an interactive toy friend for children that "reminds kids that they can be their hilarious, wacky, perfectly imperfect selves, because that is what makes them – and the world – a little more special."

When did Furbies come out?

First launched in 1998, Furby instantly became one of the toy world's biggest and most iconic launches, with over 40 million units globally in the first three years.

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